Samsung's smart home appliance ecosystem is called Bespoke AI
In the technology era, home appliances are no longer limited to basic functions but are gradually becoming "smart assistants" in every household. Bespoke AI – Samsung's new home appliance ecosystem – is that very step forward: automation, personalization, and comprehensive connectivity, helping to optimize the modern living experience.
Smart Experience – Fewer Manual Steps, More Convenience
Bespoke AI was developed with the goal of minimizing manual operations, allowing users to control and monitor devices remotely through the SmartThings app. Not just individual devices, the entire ecosystem operates synchronously, bringing a seamless experience in living spaces.
A More Flexible Modern Kitchen Space
In the kitchen, Bespoke AI products bring superior convenience:
- Samsung Induction Cooker with Dual Flex Zone technology allowing flexible cooking zones, easily combining multiple types of pots and pans. The powerful 7,400W capacity helps heat quickly, while also being able to connect and control the range hood directly. ( Most competitive price on the market only at Cuong Lam)
- Elegant built-in design, premium glass surface with two color options of white and beige, suitable for many interior styles.
- AI-Integrated Oven with a camera to monitor food, alert when there is a fire hazard, and recognize over 80 dishes to suggest cooking methods.
- Dishwasher uses WaterJet Clean technology with powerful water pressure, combined with Hygiene Care mode to effectively kill bacteria. After completion, the door opens automatically to limit mold and odors.

Optimal Food Storage with Bespoke Refrigerator
Bespoke Refrigerator stands out with flexible storage capabilities:
- Optimal Fresh+ soft freezing compartment with 4 customizable modes
- Active Fresh Filter removes up to 99.99% of bacteria
- SpaceMax technology increases storage capacity
- Smart connectivity helps monitor temperature and alert when the door is left open
- Integrated AI Energy helps save electricity effectively
Smart Wash & Dry – Optimize Time
Bespoke AI Heatpump Washer-Dryer is a major step forward in clothing care technology:
- Pioneering AI Heatpump drying technology
- Fast wash and dry cycle in just 98 minutes
- AI Wash & Dry sensor automatically adjusts optimally
- "All in one" design integrating washing and drying
- Modern 7-inch LCD touch screen
In addition, the washing machine door can open automatically after completion, increasing convenience and limiting mold.
Smart Cleaning with AI Robot Vacuum Cleaner
Bespoke Jet Bot robot vacuum cleaner not only vacuums but also mops effectively:
- Strong 6,000 Pa suction power
- LDS sensor system scans 3D maps and recognizes objects
- Smart charging station: automatically washes the mop, dries it, and collects trash
- Minimalist design, consistent with the entire Bespoke ecosystem
The Future of Smart Homes
Launched for the first time in 2021, Bespoke has quickly become an icon of personalized design in the home appliance industry. With AI integration, Samsung continues to elevate the experience, aiming for a smart ecosystem – where all devices connect, support, and optimize daily life.
Bespoke AI is not just a home appliance – but a modern, convenient, and sustainable living solution for the future.




